The Credit-card giant - company American Express - has established a fund of $ 100 million for investing in startups working in the field of electronic commerce. The American Express shares the position of their competitors – the Visa and MasterCard, assuming that the payments industry today is undergoing fundamental change as the trade has moved online. To protect themselves from the onslaught of PayPal or Google, and other new players, the American Express has acquired the Revolution Money startup last year. This is a platform for receiving of online payments and electronic commerce which was later renamed to “Serve”. Read more.